Meet the Founders

Combining accounting expertise with real-world business experience, we're here to make managing and growing your business simpler.

Joshua Dobias ACA

Co-Founder & Director

I'm an ICAEW Chartered Accountant, having qualified with PwC through its specialist university degree programme.

My background includes corporate finance, where I specialised in helping small and medium-sized businesses raise capital, followed by finance and accountancy roles within family offices operating across the investment and property sectors.

I bring that experience to DS Accountants, helping businesses manage their finances, understand their numbers and make informed commercial decisions. My focus is on making accounting straightforward while providing practical advice that supports long-term business success.

Bobby Sellen

Co-Founder & Director

I have a degree in Accounting and Finance and over 10 years of experience across accountancy, finance and business development.

I specialise in supporting start-ups and growing businesses, having worked closely with companies from their earliest stages through to becoming multimillion-pound businesses.

My experience combines financial expertise with a practical understanding of what it takes to build and grow a business. I enjoy working directly with business owners, helping them understand their finances, overcome challenges and make confident decisions as they grow.